Tuesday, April 04, 2006

United Church of Christ commercial


The United Church of Christ has released another commercial. The group has already had one ad rejected from the networks.
This second one gets your attention.
From churchmarketingsucks.com
This time around a traditional American family looks horrified at the non-traditional church goers--single mother, gay couple, Hispanic or Middle-Eastern--and each one is literally ejected. The tagline is "God doesn't reject people, neither do we."
Who would you like to reject from your church after seeing the commercial?
The ad is part of a $1.5 million advertising campaign (which has been rejected again by the big four TV networks)
"We've forgotten that the No. 1 way people come to faith is by one person inviting another person," said Ron Buford, the director for the campaign at the United Church of Christ in Cleveland.
Click here to see another video by the church

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